THE BRAND ENGAGEMENT PLATFORM
SYNQY allows marketers to share their amazing, engaging and interactive brand experiences within retailer, independent dealer, blogger and other key influencer websites.
SYNQY delivers the brand impact you need at the point of sale.
The cloud-based platform packages up those cool brand experiences into what we call “SYNQYs” – which are essentially intelligent digital touch points. These SYNQYs are placed onto retailer websites to improve your marketing at the point of sale.
FEATURES OF THE SYNQY BRAND ENGAGEMENT PLATFORM
The SYNQY Brand Engagement Platform is the first Software as a Service (SaaS) platform to package powerful, high-impact micro-experiences and deliver them directly into retailer sites. The secret is SYNQY connects manufacturers to consumers across their downstream partners in one unified network that allows for complete control and effortless handling.
Run any kind of web-based content from videos, HTML 5, PDFs and more
Deliver right to the retailers’ digital product shelf on desktop and mobile
Real-time updates without changing any code
Track performance with every location
Achieve a consistent brand experience across different site technologies and devices – yet customizable for unique third party site requirements
Manage the whole network of end points from one dashboard
THE SYNQY MICRO-EXPERIENCES
SYNQYs are intelligent touch points that deliver engaging pithy experiences. A network of these intelligent touch points can be shared and controlled anywhere along the path to purchase – on your site, on your retailer and reseller sites, in articles and blogs, in trade show sites and more. Because each brand engagement is very targeted and focused, we call these brand engagements “micro-experiences.”
Check out these micro-experience examples of SYNQYs used to improve the quality of shopping for consumer packaged goods and for electronic products
Benefits for Brands
Better brand engagement
Enhance your brand presence by delivering persuasive brand experiences across hundreds or thousands of additional sites
Tell your story more persuasively
Improve your engagement quality and engagement time with targeted, emotional product messages and experiences
Increase intent to purchase and sales by giving shoppers the compelling information at the moment of truth
Create impact with digital POP
Cross sell and upsell more effectively by leveraging additional marketing space and presence at the point of sale
Benefits for Retailers
Enhance customer experience
Make your shopper’s experience amazing by delivering the information they want without cluttering their experience
Keep shoppers on your site longer
Eliminate the need for shoppers to leave your site to find product information from manufacturer or competitive reseller websites
Increase your conversion rates
Proven to increase add to cart rates and sales lift – both online and in-store
Monetize your pages
Provides the opportunity to charge promotional merchandising fees to manufacturers for the privilege of running POP on your site