The biggest area of margin growth in the ecommerce business is now retail media — selling ads to the vendors who sell on your platform. Amazon and others are driving all their profitability from such efforts.
The reason is simple. Most ecommerce visitors shop instead of buy. This is the moment when shoppers are most receptive to advertising.
SYNQY makes it easy to generate profits right away by providing all the components you need.
Optimize the ad platform for your site and use-case
Everything you need to sell ads to your vendors
Help your vendors create ads
Manage and host the ads without impacting your systems
Provide an easy way for advertisers and retailer to see the results
Keep the platform current with new innovations
Partner with SYNQY to monetize native promotional slots on the “digital shelf” right next to product listing, coupon, circular and product detail pages. Your manufacturers will pay for increased exposure to product promotional messaging. Why? Because SYNQY delivers – much higher time on site, higher conversion rates and ultimately greater lift. Plus, SYNQY delivers both in web rooming (pre-store visit shopping) and ensuring show rooming (in-store online shopping) happens on your website only.
Provides the opportunity to charge promotional merchandising fees to manufacturers for the privilege of running POP on your site
Proven to increase add to cart rates and sales lift – both online and in-store
Make your shopper’s experience amazing by delivering the information they want without cluttering their experience
Eliminate the need for shoppers to leave your site to find product information from manufacturer or competitive reseller websites