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Amazon Concealed The Most Important Business Highlight, In Their Just Announced Big Quarterly Numbers. What is Amazon hiding? And why? Amazon just announced great quarterly
Retailers This Year Should Pivot Their Online Business Or They Will Die Out 2020 is the year Retailers pivot their online business to a more profitable model. It’s easy to
Amazon Advertising Is Now The Third Largest In The Ad Industry While you were sleeping, Amazon Advertising became Facebook’s newest competitor in digital ad sales. Accordin
In Today’s Digital Ad Space, Don’t be Ned Ryerson I think that digital marketing is broken. Seriously broken. Yet, we’re so accustomed to our wrongness, we don’t see
Effective shopper marketing strategies require reaching out to shoppers who are “in-market.” What is “in-market”? According to The Digital Marketing Glossary, in-market is
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Shopper Marketers take note: as consumers, we’re not receptive to digital advertising all the time In the days of Sunday papers, the first piece I’d look at was the Target
The New Merger of Your Ads and Point Of Sale Would Make The Ads Better There’s a big change happening right now at the cash register. It’s merging with advertising, and you